Hindi daily Rajasthan Patrika is all set to launch its edition from Bhopal. The newspaper has got an office, a huge staff and is now ready for publication from mid-June.
For Patrika it's time to take on Bhaskar in its own territory. Some years back Bhaskar had entered Rajasthan and thorugh aggressive marketing, hit the Patrika. Now it's the turn of Patrika. The Hindi market is already quite crowded.
The Nai Dunia group has re-launched itself under the new name Nav Dunia. Apart from Bhaskar, Raj Express and Dainik Jagran are established newspapers. But compared to UP and Bihar, MP still has fewer daily papers and Patrika can fill this void.